Summary

A post-election survey by Priorities USA found that voters in key swing states prioritized economic concerns like inflation over Donald Trump’s role in the January 6 Capitol attack.

Many did not view Trump as a continued threat to democracy, including key Biden-to-Trump voters.

Efforts by Kamala Harris’ campaign to highlight Trump’s authoritarian tendencies failed to resonate, as Trump’s image as a “successful businessman” persisted.

Democrats underestimated voters’ lack of hostility toward Trump, particularly among younger non-white voters, complicating their strategy in the 2024 election.